[WillPS]

In all seriousness though I do have a question, given that Sky has recently Launcher their own linear kids channel, which Is Sky Kids, It really makes me wonder if Sky Is going to seize the opportunity and make their channel available on Freeview. Given that now both ITV and the BBC are closing their kids linear TV channels, this would give Sky a huge boost

Does seem interesting that Sky have launched a linear kids channel while Disney, ITV and the BBC are closing theirs. Makes you wonder if they know something the others don't.

Not really. Sky are just differently exposed to ITV (and every other commercial TV network, for that).

They are primarily a pay TV platform provider. Historically they have sold their platform based on the number of channels they make available, most of which they did not carry any profit risk or responsibility for.

As more and more of those channels become unviable it makes sense for Sky to fill in some of those gaps themselves, especially as they have the content available anyway, and the playout/uplink facilities, so the only real cost for them is the satellite carriage (which itself is less sought after and thus less expensive).

With Sky Kids in particular, one presumes the previous arrangement with Paramount was problematic on both sides given Paramount's increasing focus on their own platform.