10-03-2023, 04:44 PM
(10-03-2023, 04:40 PM)Roger Darthwell Wrote:(10-03-2023, 04:27 PM)L1_ Wrote: I think scrapping pre-school programmes off CITV Channel some years ago (well before Little Be started IIRC) damaged it's viewing figures.
The majority of CITV's audience is at school for most of it's airtime, and the massive choice kids have these days tells me that it will not be a massive loss. A shame to see the long standing CITV brand name go though.
What do you mean by ''massive choice'' exactly?
Children have far more options when it comes to content. Linear children's channels have to compete with not only streaming services, but also the likes of YouTube/TikTok and video games for content consumption. There's an uphill battle to be had here, and it's a losing one.