02-09-2023, 04:02 PM
Bit of a branding mess really isn't it, feels like there is no joined up thinking at all.
I don't suppose that the kids TV strand on ITV2 works being branded as ITVX Kids so CITV remains.
The CITV brand could have easily become the streaming destination and still worked for broadcast. Or changing it to just ITV Kids would have worked for both.
I don't suppose that the kids TV strand on ITV2 works being branded as ITVX Kids so CITV remains.
The CITV brand could have easily become the streaming destination and still worked for broadcast. Or changing it to just ITV Kids would have worked for both.