17-04-2023, 06:19 PM
(17-04-2023, 04:56 PM)steve Wrote: I thought the Nicky Campbell programme worked - it's a really engaging programme, with a really engaging presenter and was visualised in a decent way for a radio show - though it took slightly too long, the cut to the video of the Prime Minister speaking was a good illustration I suspect of how it'll work if there's breaking news.Content is king.
It's very different what went before, but we're not going to be going backwards - the days of 24/7 news in a traditional sense are numbered if not over. I also suspect the Campbell programme will get bigger and stronger guests as a result of it being on a national radio network and a national linear television network, and so may well generate stories too.
A great presenter and production team that know what they are trying to achieve with editorial choices and tone can cut through regardless of medium.
If this was done Talk Radio TV style, with ear pieces rather than over ear headphones, better sight lines on cameras; invison news bulletins it could easily expand to drive time as well.
Imagine the 'breaking' team supplementing 5Live content with visuals and lives; less world news and perhaps a new 5Live/TV post 2230 show that looks at tomorrow's news -like top rating the papers slot. That would make more sense to me for UK broadcasting than the frankenstein channel we have now