23-05-2023, 12:35 AM
(22-05-2023, 11:24 PM)matthieu1221 Wrote: I particularly liked the GMT theme (and the name is pretty clever). Something about it reflected the seriousness and more particularly the weight of the news in the world.That February 2010 relaunch was overall very strong - a little bit of schedule congestion, but each of the programmes had its own style, focus and an actual identity of its own. If you're going down the predominantly branded route, that's how you do it.
But I absolutely agree that GMT was the standout. As I think I've said before, it really was the peak of BBC branded news programmes - as close to the platonic ideal as they're likely to get. A strong name; the branding was distinct, but still clearly BBC; usually a very strong balance of stories; and an a overall tight well-paced format that covered a good deal of stories, with decent levels of analysis on the key ones. Plus, though actually carried over from WNT, I did always like George's intro line - a really smooth segue from welcomes into the lead story and much better than the clunky 'we'll be...' they use at the minute.