25-05-2023, 08:25 AM
"The Security Hole at the Heart of ChatGPT and Bing"...
...or BBC Verified Live with Matthew Amroliwala? 😂
I jest... but only in part. To don my serious sombrero for a moment, this example highlights why using such basic, generic imagery for the new BBC News titles is such a weak choice. When the design of the titles literally looks like off-the-shelf stock imagery, the same style of imagery will inevitably appear elsewhere, being used to promote other brands, causes, or articles, as in the example above.
Say what you will about the out-going BBC News identity, but you won't easily get it confused with other brands or stock imagery.
That identity, with its richly detailed, dynamic globe, 'pulses' rippling across the screen, and cat's cradle (and before that, the 'departure board-style' fast-scrolling letters) is replete with distinctive and ownable design elements that can be easily identified -- around the world!! -- as belonging to BBC News, even without seeing the logo.
The same cannot be said for this flaccid new design direction.
*removes serious sombrero*
...or BBC Verified Live with Matthew Amroliwala? 😂
I jest... but only in part. To don my serious sombrero for a moment, this example highlights why using such basic, generic imagery for the new BBC News titles is such a weak choice. When the design of the titles literally looks like off-the-shelf stock imagery, the same style of imagery will inevitably appear elsewhere, being used to promote other brands, causes, or articles, as in the example above.
Say what you will about the out-going BBC News identity, but you won't easily get it confused with other brands or stock imagery.
That identity, with its richly detailed, dynamic globe, 'pulses' rippling across the screen, and cat's cradle (and before that, the 'departure board-style' fast-scrolling letters) is replete with distinctive and ownable design elements that can be easily identified -- around the world!! -- as belonging to BBC News, even without seeing the logo.
The same cannot be said for this flaccid new design direction.
*removes serious sombrero*