29-05-2023, 02:34 PM
(29-05-2023, 02:27 PM)DTV Wrote: As for the UK expat audience, there is no exact figure but a BBC response to a select committee in 2006 states: "Ex-patriot British are a constituent part of the BBC World audience. However, they are not the primary focus of the channel, and make up a very small proportion of the channel's total audience." And that was when the channel's overall audience was about half of what it is now.Exactly. VERY broad generalisation here, but the general audience of these world news channels tends to be well-heeled, upwardly-mobile types, many of whom will travel for business. Hence the infamous CNN International adverts in the 90s ("available in these hotels worldwide") which were so brilliantly lampooned by The Day Today.