06-07-2023, 01:42 AM
(05-07-2023, 11:18 PM)thomalex Wrote: It does seem like it's all falling apart doesn't it. Tom Newton Dunn on extended leave for a HR incident, Erron Gordon leaving, editors like Kate McCann moving elsewhere...
I think you're right that moving back to TalkRadio which seemed to be doing reasonably OK with an online stream seems the best way to go, it's most of the current schedule anyway, and lose the expensive TV productions in the evening. I would also more closely align with The Sun. It could be hosted on their site providing interviews, exclusives etc for the paper and while making use The Sun's journalists on the radio similar to the relationship Times Radio has with The Times. Morgan can still do his exclusive interviews once in a while, they'd just be accessed via The Sun's website rather than a TV channel.
Again, I would think that if a Murdoch TV channel would succeed, I would look more closely at The Times rather than The Sun. The Times is more distinguished as a media brand compared to The Sun with a different range of columnists and views not just on the radio channel but in the newspaper as well. It's more distinguished than Talk as well as potential viewers would relate more to an established brand such as a 238 year old newspaper than a radio brand that has failed to adapt to TV.