06-04-2024, 06:46 PM
(06-04-2024, 05:49 PM)gottago Wrote: I'm struggling to see how "it's on Channel 4" wouldn't be sufficient in this scenario. No-one's going to go searching through the schedules for a linear repeat on the channel itself in this day and age. If you've recommended something on "Channel 4" then they know where they're going to find it on catch up.I think you're assuming that everyone is tech-savy.
Whilst many people are used to catchup/ streaming apps, there's still a significant number of people who aren't.
I've a feeling that if I said "The Addams Family is on Channel 4" they'd be looking through their TV guide, and possibly messaging me to ask what day/time it was on when they couldn't find it. I'd then have to explain I meant the Channel 4 streaming app, and probably then have to show them how to log in and use the app. (I've no idea if it's still on the C4 app, but you get the idea.)
I'd probably have to describe it as "Channel 4's catchup service" or "Channel 4's equivalent of iPlayer" for them to look in the right place.
This illustrates how having the same name for a linear TV channel and streaming service can cause confusion for some. By contrast if you say "iPlayer" people generally know immediately what you mean, and I think even "ITVX" has a clear distinction.
Maybe Channel 4 could merge with UKTV, and you could then have a joint streaming service called "4U".
Formerly 'Charlie Wells' of TV Forum.