26-05-2023, 03:49 PM
They pretty much have frozen all commissioning too - things aren't looking as rosy as a year ago but been the same for ITV too in regards to declining ad revenue. This is why I think the idea of increasing ads is a non-starter - the budgets aren't there from the advertisers to increase spending.
Hopefully it doesn't lead to it's sale being put back on the table under the logic it needs private investment to survive.
FWIW thought this was a lazy format to reboot, even if it was Living ripping off a format familiar to C4's shows of the times - essentially Come Marry with Me. Not sure if it was destined for prinetime once a week or bring stripped across the week Four in a Bed style.
Hopefully it doesn't lead to it's sale being put back on the table under the logic it needs private investment to survive.
FWIW thought this was a lazy format to reboot, even if it was Living ripping off a format familiar to C4's shows of the times - essentially Come Marry with Me. Not sure if it was destined for prinetime once a week or bring stripped across the week Four in a Bed style.