24-01-2023, 05:53 PM
(24-01-2023, 03:09 PM)Jon Wrote: Can’t see them using the Eurosport brand, it’s already been said the merged operation will have a new brand and as stated it has a reputation of being basic subscription rather than a premium brand. I think they’ll also be conscious of having the word ‘Euro’ in the in post-Brexit Britain.The UK is still a part of Europe though...
I think D Sport is a strong possibility or something abstract like DAZN. Although there is also a chance it’ll be brand name that relates to something that emerges out of the new group.