13-06-2023, 08:56 AM
ITV are probably more likely to buy STV for their production business nowadays than their Channel 3 franchises. I think historically it had been useful for ITV not to have a complete monopoly on those, but that seems less of a factor than ever now.
Arguably ITV are best just waiting out for STV to make some significant financial mistakes which puts the bargaining power in the hands of ITV Plc. Arguably that is what happened with UTV - perhaps without the UTV Ireland disaster that would have survived as it's own entity for longer.
Arguably ITV are best just waiting out for STV to make some significant financial mistakes which puts the bargaining power in the hands of ITV Plc. Arguably that is what happened with UTV - perhaps without the UTV Ireland disaster that would have survived as it's own entity for longer.