27-12-2022, 11:05 PM
(27-12-2022, 09:39 PM)fanoftv Wrote: I’ve seen some people mention on Twitter that it doesn’t factor in how much they’ll save from not using Gill Sans. My question is, if they have to pay to have Gill Sans as part of the logo, why is the old logo still around? Though maybe that’s why it’s only cost £7 million so far as there is still a lot of rebranding to do.
I am honestly starting to think that they are not saving that much money, given all of the BBC cuts that have been announced for the next few years, in fact I find it very hard to believe that they are saving money at all with this rebrand, when the reith typeface was introduced way back in 2018, the BBC said that the BBC logo itself will not change because it's trademarked, then 3 years later they change the logo with the exact same excuse......