[guineye]

Can "sport" be copyrighted?

Apparently "yeah but no but yeah" is the answer::
www.lawinsport.com 

Sporting events cannot be regarded as intellectual creations classifiable as works within the meaning of the [European] Copyright Directive. That applies in particular to football matches, which are subject to rules of the game, leaving no room for creative freedom for the purposes of copyright. Accordingly, those events cannot be protected under copyright. It is, moreover, undisputed that European Union law does not protect them on any other basis in the field of intellectual property

"none the less, sporting events, as such, have a unique and, to that extent, original character which can transform them into subject-matter that is worthy of protection comparable to the protection of works, and that protection can be granted, where appropriate, by the various domestic legal orders".

For further reading, Google is over there -->

This is apparently why the main football leagues usually put their logo on screen for their international broadcasts