[bilky asko]

So was the Teleshopping on ITV2/3/4 live Ideal World content too - I assumed it was just the standard pre-recorded advertorials?

Were the ITV slots a simulcast of the main channel or produced especially for ITV?

The original ITV[1] slot ran from some variable time after 12 midnight until 3am (sometimes with an earlier start for STV). It was a straight simulcast of Ideal World. They recently started with a slot on ITV4, which was a recent repeat of an ITV1 show. As it was a fixed 12 midnight to 3am slot, the initial part of that slot would contain ITV4 references live on Ideal World, in a way that would only make sense on the repeat. Again, this was also simulcast on Ideal World (i.e. the repeat was also showing on Ideal World itself).

Any teleshopping on ITV2 and ITV3 was the standard pre-recorded fare.

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Here's the final live section of Ideal World before they went to the holding slide:

www.youtube.com