[JMT1985]

Idents centred around a show or film are never a good idea. I honestly wanted to throw things at my TV when a gurning David Tenant kept popping up that year they focused on Doctor Who. The idents/package should be independent of anything else, and also something that can be made 'news safe' for the bulletins or if something newsworthy happens over the festive period.

2009 was an exception - it seems the BBC were treating David leaving Doctor Who as something akin to a national state occasion - he appeared on a lot of BBC shows leading up to his final two episodes over Christmas 2009 - he was Graham Norton Show, QI, Catherine Tate Show - the really did milk his leaving to death, culminating in having him as part of their Christmas idents. 

I don't see that ever happening again - the animated Christmas shows each year does seem a warm, festive and welcoming idents, instead of leaving them to a committee of PR men at the BBC or whoever they farm it out to.