[Clean Feed]

I noticed that too. Do you think it could be an evening launch?

I think it's fairly obvious at this point that it's not happening today. We've had no indication of it happening other than the initial rumour from Clean Feed.

Rumour?

The information provided on Clean Feed is based on a presentation to ITV staff that took place in early October (made clear in the article on the site). At the presentation, 3rd November was stated as the intended launch date for the branding changes.

ITV did not circulate any of this information publicly.

As published on Clean Feed yesterday - and also mentioned on this forum - the planned changes have now been delayed until later in the month.