[Spencer]

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This is interesting and despite the fact that the programme has still been broadcast in the US.

Do we know what sort of audience it got in the US? I can't imagine that many Americans are that interested in the British Post Office. Maybe ITV didn't get a good price for selling it to the USA.

It's a shame that such a significant and popular [here] drama can't make money. I'd argue that it's benefited ITV's reputation, and has helped drive use of ITVX, so there are certainly benefits for ITV. But it's concerning that broadcasters might be put off making important dramas like this in the future for fear of losing money.