28-12-2023, 01:12 PM
Even if late afternoon didn't work at least it wasn't just Tipping Point and The Chase specials as I think we've had in recent years - though arguably the only reason The Chase was missing was because they didn't have any news Christmas episodes.
There is a strong argument for ITV to just schedule to suit them rather than to counter the BBC but perhaps not having any junctions line up wasn't a wise decision - it wasn't really possible to hop from one to the other throughout the night, though I suspect most people just record what they want and timeshifted it themselves anyway. And the one show that started midway through another rated highest anyway, which kind of kills my argument.
There is a strong argument for ITV to just schedule to suit them rather than to counter the BBC but perhaps not having any junctions line up wasn't a wise decision - it wasn't really possible to hop from one to the other throughout the night, though I suspect most people just record what they want and timeshifted it themselves anyway. And the one show that started midway through another rated highest anyway, which kind of kills my argument.