[cityprod]

All the promos don't seem to mention the fact that the station they're promoting will actually be on DAB.

There's going to be some confused listeners it seems when the Pirate FM frequency becomes Greatest Hits Radio.

Plus they'll know nothing about GHR, as all the promotions are for The Hits. I just don't get it.

That's because the breakfast show team are joining Hits Radio.

Currently on DAB only, GHR Cornwall gets a respectable 46k reach compared to Pirate FM 122k. It will be interesting to see how those figures change if at all, when GHR takes over the FM frequency, and what the new Hits Radio Cornwall gets.