[all new phil]

Wrong logo. The Reith BBC blocks logo is correct, but the "Birmingham" in the building is written in a wrong font, as opposed to the all-capitalised form of "BIRMINGHAM" in Reith Sans.

I think we can all understand the difference between an initial artist’s impression and what the reality will be. Nobody knows if the current branding guidelines will be in place when it opens. 

Can’t say I’m familiar with the area but I’ve looked it up and this looks to be a good move.