[JAS84]

I can't fathom out though why Grampian kept on using the ident music for the best part of a decade. 

I'm sure they used their own ITV ident well into the mid 90s as well.

They only ditched it when forced to by the corporate logo change.

Ah yes, of course this was the first version…



But it seems like an anomaly in that almost the entire logo is featured, unchanged other than squashed a bit, and it’s heavily detailed. Whilst it helps in terms of fit that it’s a triangle, so (pretty much) are YTV’s chevron and Scottish’s Bertie Bassett and yet Thames’ logo doesn’t get the ‘heraldic’ interpretation.

I could see them having initially presented Thames with just the blue waves (TVS style) or a corner of Tower Bridge in the triangle and had it rejected.

I wonder if this was itself a redone version, hence why it doesn't seem to match the rest - and they'd originally designed one based on the 1970s ident (which they were still using in 1988)? When the anniversary logo was created, the designers just quickly pasted in the new logo?