31-08-2023, 07:50 PM
(31-08-2023, 05:10 PM)W. Knight Wrote: A solid improvement, though the examples aren't the graphics that most desperately need a rethink IMO - forecasts are certainly worse contenders:
youtu.be
The problem is that Tom Skilling used to create it own slides. And they were always a mess becuse they standard graphics package doesnt allow him to pack all the data he likes to use.. The other WGN meteorologists stick with the graphics package. And they look nothing like that. Tom is the highest paid local meteorologist in the US and he is given a lot of leeway to do what he want. The sad part is its clear he isnt a graphic artist, so his "slides" were always a mess. Really bad powerpoint presentations almost. These bad examples are unique to Tom Skilling only and cant be blamed on anyone else.
Though WGN needs a new creative direction, its really old. Everything needs a re-fresh desperately. But they are in a "it aint broke dont fix it mode" so they probably wont be changing much anytime soon. Thought they need a creative kick up the jacksie.