[rick]

They box the logo, they unbox the logo, then box it again, all the while giving the usual marketing spiel about how it is better this way instead of the other way. The idents are an evolution of what has come before, so that's good. But the rest of it seems rather bland. The Dave logo over some knitting, some peanut butter, a snail... just what exactly does that say about the channel? I'm confused!