[Andrew Wood]

I get the idea that bowls, darts, golf etc and the surrounding chalk board presentation was skewing to older males. But as has been said, there was an element of quirkiness and humour in them. These new ones - and I can only base this on the shorts so far - seem devoid of the Dave feeling.

If they wanted to appeal to a younger mixed audience, perhaps a better point of reference would have been the original 2007 idents. They were full of life, young adults having fun, and they set the original Dave tone.

I will reappraise my thoughts on the new look after seeing more of it, but I'm not particularly impressed for now.