14-02-2023, 01:24 AM
Now to some NBA news...
CNBC is reporting NBC Sports is going all-in for bidding to take back the domestic NBA rights away from Warner Bros. Discovery and ESPN (which is also bidding) for the next 10-year rights cycle, due for 2024. It plans to air most regular season matches on NBC and Telemundo, with some games airing exclusively on Peacock. Prime Video and Apple TV+ are also interested on taking some streaming rights.
www.cnbc.com
For history starters... NBC Sports was the official domestic broadcaster of the NBA during the 1990s, as a such, its coverage is widely associated with the golden era of the league; it also pioneered many techniques currently used for NBA (and professional basketball) telecasts universally. A key element of the coverage is their legendary theme music, Roundball Rock, composed by new age musician and radio DJ John Tesh. The theme is still remembered over three decades later, and its popularity led Tesh to offer ESPN to buy rights to the theme (which they declined). Since then, Tesh has owned outrightly the rights to the tune, with it being licensed to NBC, ESPN, Turner Sports and even All Elite Wrestling from time to time, as well as a long-term licensing deal with Fox, which uses it for its college basketball coverage since 2018.
www.youtube.com
CNBC is reporting NBC Sports is going all-in for bidding to take back the domestic NBA rights away from Warner Bros. Discovery and ESPN (which is also bidding) for the next 10-year rights cycle, due for 2024. It plans to air most regular season matches on NBC and Telemundo, with some games airing exclusively on Peacock. Prime Video and Apple TV+ are also interested on taking some streaming rights.
www.cnbc.com
For history starters... NBC Sports was the official domestic broadcaster of the NBA during the 1990s, as a such, its coverage is widely associated with the golden era of the league; it also pioneered many techniques currently used for NBA (and professional basketball) telecasts universally. A key element of the coverage is their legendary theme music, Roundball Rock, composed by new age musician and radio DJ John Tesh. The theme is still remembered over three decades later, and its popularity led Tesh to offer ESPN to buy rights to the theme (which they declined). Since then, Tesh has owned outrightly the rights to the tune, with it being licensed to NBC, ESPN, Turner Sports and even All Elite Wrestling from time to time, as well as a long-term licensing deal with Fox, which uses it for its college basketball coverage since 2018.
www.youtube.com
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