04-10-2022, 09:43 PM
ESPN's NBA coverage receives a new look coinciding with the start of the Playoffs, with a more compact scoreboard and cues from contemporary hip-hop culture, including iridescent chrome as the centerpiece of the color palette. ESPN has also asked Joel Beckerman to remix its longtime theme, the first such remix since it was introduced in 2006. The new graphics also sign a shift in ESPN's professional basketball strategy, with the WNBA and the G-League gaining equal footing with the NBA, including adapting the new graphics to both franchises.
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