26-02-2023, 01:58 PM
If as it looks like their programming mix changes significantly then yes, it probably would be wise to rebrand. There is still value though in the CW brand so they need to get it right - I can't see it becoming Nexstar for example. Not sure too if Nexstar have any ambitions in the streaming space - if they do a rebrand of the channel might coincide.
Not sure if FCC rules prevented it but to be honest I was surprised CBS never bought out WB and rebranded it as CBS2 with more crossover between the two. Indeed, did CBS ever promote CW and vice versa?
Not sure if FCC rules prevented it but to be honest I was surprised CBS never bought out WB and rebranded it as CBS2 with more crossover between the two. Indeed, did CBS ever promote CW and vice versa?
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