30-11-2022, 08:03 PM
If this logo was to be used at the start of all News bulletins on ITV and Channel 4 like they used to be, I’d say it’s weak. However, the only time we see it now is at the end of ITN productions, notably the news on Channel’s 4 and 5, and the logo is sufficient for that. It’s neat and simple. Like Phil’s comment on the first page, the current BT logo springs to mind.
It’s a shame they’ve ditched the bold logo they’ve used for so long, but the ITN we have now is simply not that of even 20 years ago. It’s a content supplier for other broadcasters and its logo no longer dominates its content like it used to.
It’s a shame they’ve ditched the bold logo they’ve used for so long, but the ITN we have now is simply not that of even 20 years ago. It’s a content supplier for other broadcasters and its logo no longer dominates its content like it used to.