03-08-2023, 07:25 PM
It still seems an odd move that they changed a name very much associated with Sky News (that they were so protective of at one point that they forced the winner of the ITV Breakfast franchise to change its name from Sunrise to GMTV) to the same name as a rival’s programme. And now GB News also has Breakfast, it would really make a lot of sense to revive the Sunrise name to at least give Sky a bit of individuality again.