15-05-2023, 10:04 PM
I’m of the firm belief that all news jingles on BBC radio should incorporate a hint of the David Lowe news elements to provide some consistent BBC News sonic branding.
It needn’t be anything too dominant. Radio Leeds’ 2004 IQ Beats package (also used by Kent and Stoke) incorporated the thunderclaps in their TOTH jingle which worked really well IMO.
It needn’t be anything too dominant. Radio Leeds’ 2004 IQ Beats package (also used by Kent and Stoke) incorporated the thunderclaps in their TOTH jingle which worked really well IMO.